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Showing posts from July, 2020

The Importance of Discounts and Promotions for a Retail Store

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Small retail businesses often suffer from times when their daily receipt generation system goes down. To improve sales, and get new customers, as well as retain current customers, SMEs are always on the lookout for better retail solutions. Retail POS software , therefore, is a popular choice to boost sales and improve the overall operations of a retail store.  But, even if your processes are streamlined and your bills generated accurately; it’s not enough to get you the sales you want. To attract costumes, good marketing strategies are a necessity. If you have promotions and discounts on the products of your store, you will not only have loyal customers but also attract new customers. There are various techniques that your marketing team can apply to boost your sales, but know this that some of those techniques will be paid. However, you need to have complete data on the money spent and ROI. Tracking your sales promotions is essential to increase the profits in your store.  

Strategies to Navigate Through COVID-19 for Retailers

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Coronavirus doesn’t seem to be leaving us anytime soon. It continues to impact people; directly and indirectly. It has changed our lifestyles, how businesses are operated and much more. Like all businesses, retailers have suffered a lot because of this pandemic. The retail POS software is providing some support but only retailers who are using their systems to the best of its capability are successful during these challenging times.  It is important now, more than ever, to stay connected and on top of your customers’ minds. It is the only way to get you sales meaning your marketing game needs to be really strong. A POS can be immensely helpful in helping your marketing team devise profitable marketing strategies by looking at the customer data. We have compiled a list of strategies you can follow as you navigate through this tough time period to boost your sales. One thing to keep in mind before we delve into the strategies is that you need to be willing to spend in your marketin

World UFO Day- Is There Anybody Out There?

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Are aliens real? That’s the million-dollar question and one that nearly every kid asks after watching an alien cartoon or movie. For people who are crazy about star wars, ET or any of the famous Hollywood movies or series’ based on aliens, world UFO day gives them hope that there is someone out there in the space that is more intelligent than humans and has an in-depth knowledge of the universe.